Engaging your Subscribers with Content
Article Written By: Greg Hyer When it comes to email marketing, engaging content is king. Quality content is what keeps your subscribers subscribed. The real trick to retaining your customers is making...
View ArticleMajority of Social Media Fans or Followers Also Email Subscribers
Written By: Chuck Hester, iContact Communications Director As Facebook crosses the 500 million user mark and Twitter becomes the darling of late night media, the subject of how social media will...
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Double Confirmation Isn’t Double Trouble
By Harry Kaplowitz, iContact Strategic Advisor There are several dirty phrases in email marketing, and whenever I suggest them to clients, I’m often met with the coldest of shoulders. One such phrase...
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